The Biggest Beauty Trends to Expect in 2026: Skincare, Makeup, & What’s Next for Brands

What beauty trends will be big in 2026? In this episode of GlowLab with Susan Yara, PR expert and beauty trend forecaster Cris Gordon breaks down what to expect in skincare, makeup, beauty marketing, and social media in 2026. Whether you’re a beauty lover, creator, or brand founder, I think you’ll really learn a lot from this episode. Let me know what beauty trends you think we’ll see in 2026 in the comments!

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CHAPTERS:
00:00 Intro
01:16 Trend Spotting
06:46 Nostalgia Trend
08:01 Korean Beauty
08:50 Transparency
15:52 Makeup Trends
16:57 Clean Beauty Evolution
18:32 Makeup & Skincare Dupes
20:34 Fragrance Trends
24:53 Beauty Marketing
27:08 Gen Z vs Millennials
28:17 Shay Mitchell’s Rini
30:13 Skincare Trends
34:00 Social Media Trends
35:14 Subscribe!

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DISCLAIMER: The description may contain affiliate links for a small commission on purchased products. Affiliate links support our channel, so we can continue to make fun videos for you. Also, some items may have been received through PR. NATURIUM is Susan Yara’s skincare brand. Thanks for watching and shopping!

5 Comments

  1. I missed the days when kids could be kids. We don’t need 7 year olds using skincare products daily. Leave the insecurity to the teenage years

  2. I rate Susan but this Dr gave Meghan a run for her money with word salad. She said NOTHING I can take home from this except rotary phones will be a trend. Susan you were very kind to Cris but she’s full of BS. U told us more about what is being looked at for new ingredients. She talked non stop about NOTHING. PLEASE DONT bother asking her back. Ps those brands she claims to represent may like to get a more articulate, knowledgeable spokesperson.

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